• ILLUSTRATION
  • - McDonald's eGift Cards
  • - Shanghai Snapshots
  • - Camberwell in my eyes
  • - Solitary Animals
  • - leftover fighters
  • - diary of dreams
  • - imprint summer
  • - 123
  • - hi story
  • - all the wasted time
  • - world of darkness

• PERSONAL WORKS
  • - mirror
  • - unicorn-rabbit
  • - memories box
  • - male and female

• SELECTED WORKS
  • - Buick Keyvisual
  • - Shoes are boring
  • - Change the game
  • - The 5th Nation
  • - Love every moment
  • - Heattech
  • - Asahi 99
  • - AKQA Office Entrance
  • - Love-noise
  • - Shoelace
  • - Blur Zine

• INFO
  • about
  • blog

Shoelace(2009)
Client : Converse China / Agency : Wieden+Kennedy Shanghai
Photographer : Chen Man_apparel ; Edwin Ho_footwear

This is a multi-product focused campaigned, designed to give a distinct
but linked identity to some of Converse key seasonal product. Laces is
what unites them, and the artwork and other illustrated tags are what
give each shoe it's own identity.

Role: Graphic Design